Later, in January 2022, 1xBet was granted a Nigerian national licence and expanded into the region. In 2018, 1xBet made partnerships with the Nigerian Football Federation and African Confederation of Football. Since the company's inception in 2007, 1xBet has operated within the Indian Market. The organisation operates a franchise business model.
In 2019, they experienced considerable growth, briefly sponsoring Chelsea FC and Liverpool FC. It was founded in 2007 and registered in Cyprus. 1xBet is an online gambling company licensed by Curaçao eGaming License.
